You may be wondering what the differences are between each them and whether or not they are for your business. Here’s some help from Trulium to get you started, especially if you’re considering Pinterest.
Pinterest is a virtual scrapbooking app/social media that allows you to pin board and share images with others. Instagram is a photo sharing app and Facebook utilizes both photos, text and videos, although as of lately, it’s getting more visual. You can actually share your “pins,” or visuals, from Pinterest on Facebook, too.
Pinterest is highly visual and you can pin almost anything from on the web onto it and share it with other users. Pinterest also allows you to re-pin other people’s “pins” and they can do the same with yours.
Pinterest can be used to create buzz around your business, especially if you have lots of visuals to showcase. You also can include videos, blog posts, etc. When you create a pin, you can attach web addresses to them so that when people clink on those pins, they can also go to your website. This is especially handy for sales and promotions. Pinterest can be an effective way to promote your branding.
Here’s something another thing to consider. According to the Pew Research Center (March 2013) and based on social media statistics they gathered, women are five times more likely than men to use Pinterest.
Got my more questions about Pinterest or other social media? Feel free to contact us at Trulium. We’re here to help.