Changes Coming to Facebook, March 2013

This post comes from the interesting category of, “Things about social media that make you say, ‘Hmmm …’ .”

On March 7, Facebook announced it will change how users view “Newsfeeds” and other options on the popular social media site. Among the shifts you should expect to see in the coming months:

  • More visual content. The display of pictures will be larger and will dominate your your pages. Cyber-land experts are suggesting you begin supplementing your text now with more pictures to be ready.
  • Pictures of people along with their “likes.” When people like your posts or content, you’ll also be seeing their pictures along with their names, not just that they “liked” your posts.
  • Display of tool bars to be more “newspaper-like.” The display of options and tools on the screen will shift, too. Facebook developers are doing this because they want the layout to appear more newspaper-like. (This is a curious change given that the digital world has severely impacted traditional newspaper, but perhaps there was something to that paradigm after all.)
  • More mobile-friendly to promote Facebook ads. The app itself will be more “mobile friendly” for your iPad or SmartPhones. The California-based social media giant is doing this so it can promote its paid ads more easily and prominently in those formats, too.
  • Friend groupings, especially around “likes.” Last, but not least, you will be able to see groupings of your friends who like certain content, and group them yourself. Again, cyber-land experts speculate that Facebook is doing this in an attempt to compete with similar features on Google+ (specifically the “Circles” option in Google+).


What do you think of these changes? Do you like them or not like them? Are you ready for them? We welcome your feedback and we’ll will keep you posted as we learn more.

— Donna Lucker and the Trulium team